Frequently Asked Questions

MadFish AI is an enterprise e-commerce intelligence platform that transforms your business data into actionable insights. We use advanced AI to analyze your sales, marketing, and customer data to help you make better business decisions and increase revenue.

Getting started is simple! Sign up for a free 14-day trial, connect your first data source (like BigCommerce or Shopify), and our AI will immediately begin analyzing your data. Most users are getting valuable insights within their first hour.

You can ask any business question! Examples include: "What products should I restock?", "Why did sales drop last month?", "Which marketing campaigns are most profitable?", "What customers are at risk of churning?". Our AI understands natural language and business context.

No technical knowledge is required! MadFish AI is designed for business users. Simply ask questions in plain English, and our AI will analyze your data and provide clear, actionable answers. Our white-glove onboarding service handles all technical setup for you.

We support all major e-commerce platforms (BigCommerce, Shopify, WooCommerce), email marketing tools (Omnisend, Klaviyo, Mailchimp), analytics platforms (Google Analytics, Search Console), and can import data from CSV files or custom APIs.

Data refresh frequency depends on your plan and data source. Most integrations update every hour, with some real-time connections available. You can also manually trigger updates at any time through your dashboard.

Yes! You can connect multiple stores, brands, or data sources to get a unified view of your business. Our Enterprise plans support unlimited data sources, while other plans can add additional sources as needed.

We store aggregated and anonymized data to power your analytics and insights. All data is encrypted at rest and in transit. We never share your data with third parties and you maintain full ownership of your data.

Our AI learns from your historical data, industry patterns, and business context. It understands e-commerce metrics, seasonality, customer behavior, and can identify trends and anomalies specific to your business.

Unlike traditional analytics that just show you numbers, MadFish AI explains WHY things happen and WHAT to do about it. Our AI provides actionable recommendations, predicts future trends, and answers complex questions that would normally require a data scientist.

Yes! Our AI can predict future sales, identify which customers are likely to churn, forecast inventory needs, predict campaign performance, and more. Predictions improve over time as the AI learns more about your business.

Our AI typically achieves 85-95% accuracy on predictions, depending on data quality and history. The AI provides confidence scores with its insights and continuously learns from your feedback to improve accuracy over time.

Yes! We use bank-level encryption (AES-256) for data at rest and TLS 1.3 for data in transit. Our infrastructure is SOC 2 certified, GDPR compliant, and undergoes regular security audits. We never share your data with third parties.

Only authorized users in your organization can access your data. You control user permissions and can revoke access at any time. Our support team can only access your data with your explicit permission for troubleshooting.

You own your data. If you cancel, you can export all your data before your account closes. We retain data for 30 days after cancellation for easy reactivation, then permanently delete it unless you request otherwise.

Yes, we are fully GDPR compliant. We provide data processing agreements, support right to erasure requests, enable data portability, and maintain detailed audit logs. Our privacy policy details all data handling practices.

Data typically appears within 15 minutes of connecting a source. If not, check: 1) Integration status in Settings, 2) API credentials are correct, 3) You have data in the source system for the selected date range. Contact support if issues persist.

You can provide feedback directly in the chat to help improve the AI. Try rephrasing your question with more context. Check that your data sources are up to date. Our AI continuously learns and improves from feedback.

Click "Forgot Password" on the login page and enter your email. You will receive a reset link within minutes. For security, reset links expire after 1 hour. Contact support if you do not receive the email.

Yes! You can export data as CSV, Excel, or PDF. Reports can be exported as PDF or scheduled for email delivery. API access is available on Growth plans and above for programmatic data access.